Upstream is looking for a talented Business Development Representative (BDR) to join the Sales team and focus on driving pipeline growth.

As part of our first-ever BDR team, you'll play a key role in identifying and engaging high-potential prospects within the automotive industry.

This role is ideal for a self-starter who thrives in a fast-paced environment and is eager to contribute to building scalable outbound playbooks and processes.

This role is full-time and is based in Herzliya, Israel.

• Conduct outbound prospecting via email, phone, LinkedIn, and other channels to generate qualified meetings for the sales team.
• Engage and qualify inbound leads from marketing campaigns, ensuring timely follow-up and conversion into sales opportunities.
• Research and identify target accounts, decision-makers, and industry trends within the cybersecurity and automotive sectors.
• Partner closely with Account Executives to refine outreach strategies and improve conversion rates.
• Maintain accurate and up-to-date prospect interactions in HubSpot (CRM).
• Test and optimize messaging, outreach cadences, and engagement strategies based on performance data.
• Provide feedback on lead quality and collaborate with marketing on campaign alignment.

• 1-3 years of BDR/SDR experience in the SaaS B2B space. 
• Experience with cybersecurity or automotive tech is a plus.
• English – native level proficiency is a must!
• Proven success in outbound prospecting and lead generation.
• Ability to work independently, manage time effectively, and drive results in a fast-moving environment.
• Passion for building processes and playbooks to scale the BDR function.
• Experience using HubSpot (CRM), LinkedIn Sales Navigator, and other sales engagement tools.

Upstream is an equal opportunity employer. All candidates for employment will be considered without regard to race, color, religion, sex, national origin, physical or mental disability, veteran status, or any other basis protected by applicable federal, state or local law.