Social Media Lead
- Marketing
- Tel Aviv
- Full-time
- ID: C8.458
Description
At Lusha, we’re not just another startup. We’re changing the B2B sales experience.
We believe salespeople should spend more time selling and less time prospecting.
That’s why we’ve built an AI-driven solution that eliminates the grunt work involved with pipeline gen and helps sales teams win.
With 1.5M+ users, 200M+ contacts, and 40K new signups every month, we’re the engine behind modern GTM teams. And we’re just getting started.
Where does this role fit in our vision?
Every role at our company is designed with a clear purpose—to integrate collective efforts into our shared success, functioning as pieces of a collective brain. Every role at our company is designed with a clear purpose—to integrate collective efforts into our shared success, functioning as pieces of a collective brain. In this role you’ll get to impact the most one of our key objectives for the coming years, which is to tell the NEW Lusha story to our audience.
How you’ll shape the future of B2B sales:
- Build and execute Lusha’s LinkedIn strategy to grow reach, engagement, and follower base
- Maintain and develop secondary channels such as Youtube, TikTok, Facebook, Instagram, Reddit and others, creating a 360° experience for our target audience
- Develop and manage a structured content calendar with a focus on thought leadership, customer stories, product insights, and industry trends, both text and video formats are key to the success of our social activity
- Proactively source internal stories from across the company—working with Sales, Product, CS, and Leadership to surface unique insights
- Craft compelling posts that break through the noise, educate, and inspire our audience
- Engage directly with our audience, responding to comments, participating in conversations, following industry trends, and identifying community engagement opportunities
- Interview customers and users to create authentic, story-driven content that resonates.
- Monitor performance metrics, report on outcomes, and continuously optimize strategy
- Stay on top of LinkedIn best practices, algorithm updates, and social media trends to keep Lusha ahead of the curve
Here’s what we need from you:
- Excellent English speaker with exceptional writing and storytelling skills.
- Proven experience managing and growing a LinkedIn channel (bonus if it’s in a PLG company)
- Advantage - proven experience managing other social channels: YT, TT, FB, IG, Newsletters, etc.
- Highly creative with a knack for making complex ideas easy to understand and engaging
- Naturally curious and proactive—someone who loves uncovering hidden stories and turning them into scroll-stopping content
- Organized and structured, able to juggle multiple projects while keeping a tight and consistent posting schedule
- A confident communicator who enjoys collaborating across teams and connecting directly with customers and users and C-Level executives as well
- Data-driven mindset with experience analyzing channels and formats performance and making strategic adjustments
How will you innovate? How will you learn?
We’re shaping a new era of sales intelligence, and you’ll be a part of it. We recently launched Lusha Playlists, a personalized experience that gives sales reps the right leads, at the right time, every time they log in. And this role will help bring our vision for the future of sales to life.
Why Lusha? It’s simple:
Founded in 2016, Lusha grew from a bootstrapped startup to a $1.5B unicorn, backed by $245M in investments and trusted by sales teams at Google, Zendesk, and Yotpo.
We’re dreamers, innovators, and learners, driven by simplicity, collaboration, and trust.
At Lusha, your work matters. Your voice is heard. And your growth is part of our growth.
Ready to join us? Let’s build the future of sales together.